Course Description
The course seeks to provide the student with the basic principles, theories and practices of entrepreneurship and creativity, as
well as an understanding of the basic tasks and skills required to discover creative ideas and turn them into real opportunities
through an entrepreneurial project.
Course Aims
This course aims to help the student understand the tools he needs to discover, identify and create opportunities in all aspects of his life through a variety of practical cases and presentations. The course will also require students to participate in a team to present a practical project characterized by innovation.
Course Contents:
The course contains:
- Introduction to creativity and innovation
- Introduction to Entrepreneurship
- Entrepreneur and Entrepreneurial Opportunities
- Identification and creation of creative opportunities
- Creative decisions and their importance
- The role of technology in innovation and entrepreneurship
- Implementing entrepreneurial ideas and funding sources
- Feasibility study
- Practical application (group project)
Course ID: MGMT444
| Credit hours | Theory | Practical | Laboratory | Lecture | Studio | Contact hours | Pre-requisite | 4.50 | 4.50 | 4.5 | BUS381 |
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