New Media and Multimedia

Course Main Objective

To explain the concept and evolution stages of the new media and multimedia as well as functions and uses of each; to describe the cognitive methods in designing and codification of multimedia content.
To explain the concept of new media and the concept of multimedia as well as functions of the new media and uses of multimedia in the new media and further explain sources of the hidden information in the media and the cognitive methods used to design and codify the multimedia content and the obstacles of using multimedia in the media.

Course Learning Outcomes

• 1. Knowledge and Comprehension
•    1.1 Define essence of the new media and multimedia and spaces of dialogue as well as building mental image of the media and its ethics.
• 2. Skills 
•    2.1 Analyze role of the new media in social change.
•    2.2 Design a multimedia content.
• 3. Values 
•    3.1 Bear responsibility of teamwork.

Course Content

• The concept of new media and multimedia and stages of their evolution.
• Challenges of multimedia production.
• Spaces of new collective dialogue and democracy under the multimedia
• Moral stakes of the new media in building the new mental image.
• Elements and types of design.
• the cognitive methods in multimedia design and production.
• Graphics and multimedia.
• Steps of multimedia production.
• News worth in the new media industry.
• Codification of memory and information for the multimedia.
• Use of (elements) the printed, audio and video language in the multimedia.
• Fields of using the multimedia applications.

Textbook (s) 

• Primary Sources

• - Al-Khattab, Fares.H. (2012). Digital Satellite Channels and Their Media Applications. Dar Usama, Amman, Jordan
  - Owaid, Rateb. G. (2008). Techniques and Skills of Communication. Al-Jamaa Bookstore, Sharja.
  - Sadiq, Abbas. M. (2008). The New Media and the Old Media: Concepts, Means and Applications. Dar Al-Shrouq, Amman, Jordan.
  - Al-Labban, Sherif. D. (2007). Electronic Journalism: Studies on Interactivity and Website Design. Al-Dar Al-Masriah Al-Lubnaniah, Cairo.

• Secondary Sources

- Abdel Rahman, Awatef. (2006). Media and Alternative Globalization. Cairo, Egypt.
- Abdel Basit, Salman. (2005). Globalization of Satellite Channels. Al Dar Al-Thaqafiah, Cairo.
- Alam Al-Deen, Mahmoud. (2005). Information and Communication Technology and Future of Journalism Industry. Dar Al-Sehab, Cairo, Egypt.

• On-line Sources

- Farjon, Khalid. M. (2004). The Multimedia. Dar Haneen.
- Alterman, John. (2003). New Media, New Policy. Dar Al-Kitab, Al-Ain
- Sunil Saxena: Breaking News, The Craft and Technology of Online Journalism, Tata McGraw-Hill Publishing Company Limited, India, New Delhi, 2004.

• Others

- Sunil Saxena: Breaking News, The Craft and Technology of Online Journalism, Tata McGraw-Hill Publishing Company Limited, India, New Delhi, 2004.

Course ID: MEDIA 306